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Black Pink's Lisa Rocks The Black: Korea's Most Exclusive VVIP Card

By COKO February 02, 2023 1 min read

Black Pink's Lisa Rocks The Black: Korea's Most Exclusive VVIP Card
Lisa, a member of Black Pink, has lately made news for her opulent 7.5 billion won purchase of a detached home in Seongbuk-dong. But her choice of credit card is drawing attention as well, not just because of her real estate. Lisa was spotted using Hyundai Card's "The Black" while visiting the Christmas market in Cologne, Germany, in a recent video by Black Pink member Ji-soo.
With a yearly price of 2.5 million won and stringent subscription requirements, The Black is recognized as Korea's first and most prestigious VVIP Card. This premium card is not accessible through individual request and is only provided to a small number of customers who satisfy Hyundai Card's requirements. For someone who loves luxury like Lisa, The Black offers a variety of high-end amenities like expert counseling, concierge services, and unique travel opportunities.

Not only does actor Lee Jung-jae and BTS' Jin both hold The Black, putting Lisa in good company, but Hyundai Card Vice Chairman Chung Tae-young even went so far as to present Lee Jung-jae with the card to honor their 20-year friendship. It's understandable why The Black is regarded as the pinnacle of credit cards with its extensive list of premium advantages. We can't help but be jealous of Lisa's most recent addition to her wallet because she is certainly enjoying the high life.

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